Are you an entrepreneur with an epic product or service but your sales just aren’t what they should be?
Do you have an important message but you feel like people just aren’t getting it… or they seem to get it but just DON’T BUY?
Do you find yourself trying to explain what you do but sometimes it just does not come across effectively?
Do you have a hard time (or feel uncomfortable) “selling” because you’re not really sure how to explain the benefits of what you offer?
Do you have a website with low or no sales?
Are you stumped about how to write effective marketing copy?
If this sounds like you, you’re not alone. Many entrepreneurs that have a fantastic product or service put a lot of time and effort into marketing but have poor results. A HUGE cause of lack of desired sales or growth is COMMUNICATION… marketing isn’t just about putting information out into the world about what you have to offer… it’s about EXPRESSING YOUR MESSAGE in a way that is both appealing and converts to sales.
This course provides proven copywriting techniques that will help you clearly communicate your message, target your market, and lead to sales. Through instructor videos and detailed PDF worksheets we’ll walk you through how to write effective marketing copy, both for print marketing material and your website.
All of our online courses are completely virtual! They consist of video instruction, with instructors Joeel and Natalie Rivera,
as well as downloadable and printable PDF handouts and activities. Our
courses are highly interactive and fun! Complete this program from
anywhere in the world and at your own pace (and even in your pajamas if
you want to!).
You will learn how to:
- Express your core message
- Attract to your ideal target market
- Establish credibility
- Communicate the value you offer
- Appeal to your clients’ problems and needs
- Select powerful keywords
- Write effective marketing copy
- Write website copy that leads to sales
- Master your elevator speech
Plus, we’ll go over a variety of marketing strategies you can use to get your message out there!
What will I be able to do when I've completed this course?
- Create attention-grabbing and effective marketing materials
- Express your message clearly and powerfully
- Write powerful website copy that holds visitors' attention
- Use calls-to-action to convert visitors into clients or customers
- Feel confident expressing your message and explaining what you offer
Who is this course for?
- Entrepreneurs, start-ups, or small business owners looking to improve your marketing effectiveness
- Marketing professionals or the person responsible for writing marketing copy
- Graphic or web designers wanting to use the power of copywriting
Joeel & Natalie Rivera
Meet the Instructors
About the Instructor
Joeel and Natalie Rivera are professional speakers, trainers, and coaches. Their mission is to provide tools that empower people to ignite their dreams, unleash their potential and fulfill their purpose. Through their company, Transformation Services, Inc., they provide digital content publishing, online courses, and life coach training programs that act as a catalyst for personal empowerment.
Joeel is a former psychology professor with a Master’s Degree in Counseling and Education and is currently completing his dissertation for his Ph.D. in Psychology, with an emphasis on happiness. Using the science of psychology and human potential, they train leading edge entrepreneurs, leaders, life coaches, and individuals how to master the power of their mind and create their destiny.
They are serial entrepreneurs who challenge and inspire others to take their power back through self-employment as INDIEpreneurs, (self-employed freedom junkies). Between the two of them, they’ve started over a dozen businesses, from photography to a non-profit teen coaching center, and from an import business to a holistic virtual office.
They became INFOpreneurs in 2014 when they fully transitioned their print magazine into digital format because they found they could reach an exponential, worldwide market at a fraction of the time and cost. They closed their physical offices and began converting their in-person workshops and speeches into information products and online courses. Then, in 2015 they received a proverbial “kick in the pants” to go “all-in” when Joeel fell ill after traveling overseas. Unable to leave the house, they continued reach and inspire their market by creating 70 online courses in only 3 years, including digitizing their popular life coach training programs and certifications.
Today, they have served 70,000 students from 190 countries.
Joeel and Natalie Rivera